By Patience Chemjor
Clients signed up with listed insurance
solutions provider Sanlam Kenya Plc’s Life
subsidiary, are set to enjoy monthly loyalty
rewards against their prompt premium
In a unique loyalty scheme rolled out buy
Sanlam Life, Life insurance policyholders, will
earn monthly rewards in the just-unveiled
Sanlam Premium Rewards programme.
Speaking when he confirmed the launch of the
loyalty scheme, Sanlam Life Acting CEO Kevin
Mworia said Sanlam Premium Rewards is an
exclusive rewards programme for Sanlam Life
Insurance clients. Club members, he said, will
enjoy monthly discounts at local supermarkets,
food outlets and pharmacies, as well as free
round the clock access to Wellness benefits
and Emergency support services.
“All our Sanlam Life Insurance policyholders
qualify for the Sanlam Premium Rewards
benefits every month, as long as their policy
remains active,” Mworia said, adding that,
“Sanlam Life clients paying their monthly
premiums every month will access a life full of
rewards as they keep earning monthly rewards.”
To deliver the Sanlam Premium Rewards
Loyalty scheme, Sanlam Life has partnered
with on-demand courier services provider Glovo
and healthcare retailer Goodlife with more
reward partners coming soon. The retailers are
providing discount vouchers to be redeemed in-
store or online for groceries, household and
Active Sanlam Life Insurance policyholders
qualify for the Premium Rewards benefits,
which is effective every month from November
2020, as long as their policy remains active.
They will receive their first monthly reward
within 48 hours of the first successful premium
collection. Consistent premium payments will
also earn customers discount vouchers from
select retailers as rewards for ongoing monthly
Non-customers are encouraged to sign-up for a
Sanlam Life Insurance policy to qualify for the
Premium Rewards programme. All that is
required is a monthly premium payment to keep
the policy active and earn rewards monthly.
The Sanlam Premium Rewards Emergency and
Wellness services are accessed via a dedicated
Telephonic Assist Line (+254 20 513 8200) or e-
The discount vouchers will be sent by SMS to
qualifying policyholders, every month, within 48
hours of successful premium payment.
Vouchers are redeemed online or in-store at the
selected discount partner outlet.
The Premium Rewards benefits remain in force
for as long as the customer policy is active.
Should the policy lapse, the premium benefits
access will expire.